SHE Detailed Application Assistance

This page is here to help with completing your SHE Mark application. It contains detailed information about what evidence is required for all SHE Marks, as well as clarifying answers to questions you will encounter while filling out the application. If you have a question that is not answered below, check out our FAQs or read the full SHE Program.

We're here to help.

SHEowns - Evidence of Ownership


The ownership breakdown must include:

  • all of the owners of the company (individual and/or entity) - NO names should be submitted.
    • Please identify any individual owners as "Owner A", "Owner B", etc.
    • If an entity holds equity in the company, please title as you see fit (e.g. "Entity", "VC Firm", or "PE Firm").
  • their ownership/holding's percentage (equity must add up to 100%)
  • their gender (if applicable)
  • if relevant, their job title
To evidence the ownership breakdown of the company you can submit one or more of the following documents:
  1. Proof of ownership letter (download template here)
  2. An ownership organization chart
  3. A register of members
  4. A spreadsheet listing all owners (see FAQ page for an example)​
If another entity holds equity in the company and that equity percentage will affect qualification, further research into that entity will be required, which may result in additional fees. If you have any questions about this part of the application, please visit our Application FAQs.




SHEruns - Evidence of the Organizational Structure


The chart should include:

  • each paid, full time employee's and qualifying part-time employee's job title
  • gender
  • reporting hierarchy, if applicable
  • designation of which roles are considered "management" using an identifier such as a color or an *, for example
    • an employee is not considered a manager if they assign work that is solely administrative or clerical
No names should be included. Examples of organization charts can be found in our FAQs If you have any questions about this part of the application, please visit our Application FAQs or email info@theSHEmark.com.




SHEruns & SHEmakes - Explanation of "Employee"


For purposes of applying for certification under the SHE Program, your application must include all full-time employees (based on the the IRS definition*), as well as qualifying part-time employees. Employee To briefly summarize what constitutes an “employee,” an employee (as opposed to an independent contractor) has a relationship with their employer where the employer controls what will be done and how it will be done. Full-Time Full-time, for the purposes of this program, refers to an employee who is employed on average for at least 30 hours of service** per week or 130 hours of service** per month. Additional Qualifying Employees Certain part-time employees (working fewer than full-time hours) qualify as “employees” under this program; specifically, if an employee meets our requirements regarding control of work and work-product, integration into the company team, and payroll considerations, they may be included in an application under the SHE Program as a qualifying part-time employee. Refer to our SHE Qualified Employee Checklist to determine if a role meets the part-time qualifications. For further clarification and information, check out our Application FAQs.




SHEruns & SHEmakes - How to Calculate Employee Turnover Rate


To calculate, follow this formula:

  1. Pick a period of time that you want to measure your employee turnover rate over - for the purposes of this application, that is 12 months.
  2. Add the number of employees at the beginning of the time period to the number of employees at the end of the time period. Then, divide that number by two. This quotient will be your average number of employees.
  3. Divide the number of employees who left during this time period by the average number of employees.
  4. Multiply this quotient by 100 to calculate the turnover rate.
Note: Please only include paid employees in your count. If you have any questions or experience any issues, please email info@theSHEmark.com.




SHEmakes - Evidence of the Organizational Structure


The chart should include:

  • all paid, full time employees and qualifying part-time employees
  • each employee's job title
  • gender
  • designation of which roles are considered "creative" using an identifier such as a color or an *, for example
No names should be included. Examples of organization charts can be found in our FAQs If you have any questions about this part of the application, please visit our Application FAQs or email info@theSHEmark.com.




SHEmakes - Determine Qualifying "Creative" Roles


A creative role is one that innovates or creates, and/or generates or develops original products or ideas. Some obvious examples include:

  • roles directly involving graphic design, product design, clothing design, creative writing, make-up artistry, or video production and editing.
Some not-so-obvious examples include:
  • roles directly involving software engineering, app development, culinary innovation and preparation, marketing, or event planning.




SHEruns - Determine Qualifying "Management" Roles


We separate our definition of management depending on the size of the company. The current breakdown is as follows:

  • ​9 or fewer employees - All employees are considered
  • 10-149 employees -All employees with supervisory responsibilities over 1 or more people
  • 150+ employees - All employees with supervisory responsibilities over 2 or more people, and/or with departmental responsibilities
When we say “supervisory,” we mean roles whose responsibilities include delegation, management, hiring/firing, and/or people report or are responsible to you for their work product. When we say “departmental,” we mean roles whose responsibilities include the overseeing of an entire department, even if their direct report is only one person. A person is considered a direct report to qualify for the above requirements if their manager is responsible for assigning them work that is not solely administrative or clerical.





Be the change!

Are you interested in joining our movement?

Do you want to know that the companies you buy from and/or work for share your values? 

Sign-up to stay up to date with all things SHE!

Sign up for SHEmail

arrow&v
Repeating SHE Marks: SHEruns, SHEmakes, SHEowns