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The         Mark



SHE Certified Spotlight: Black Woman Owned Businesses

Updated: Feb 16, 2023

Black women are the fastest growing group of entrepreneurs in the United States and account for the majority of women who are opening up new businesses. Despite those facts, Black women owned businesses typically earn less revenue as compared to all women-owned businesses. (American Express, “The 2019 State of Women-Owned Businesses Report.” September 2019)

In honor of February being Black History Month, The SHE Mark is highlighting the Black woman owned businesses in our SHE Certified Community so that you can celebrate and support them this month and year round.

"Never before have we seen such potential for Black women to elevate their voice and their careers, and to achieve social and economic equality. One means for realizing this dream lies in the opportunities offered through entrepreneurship. However, this dream will not be complete without targeted efforts that enable Black women entrepreneurs to grow and sustain their businesses. This will require conscious efforts by the government and private sector to uncover and address gaps and biases in entrepreneurial ecosystems in a way that provides inclusivity and support for the diversity of entrepreneurs that bring economic and social value to American society." (Harvard Business Review, "Black Women Are More Likely to Start a Business than White Men." May 2021)

SHE Certified Businesses

Logo that says "Maya's Cookies" and "Gourmet - Vegan - Love" underneath

Founded in 2015 by Maya Madsen, Maya's Cookies is America's #1 Black-Owned Gourmet Vegan Cookie Company. Maya's Cookies is on a mission to prove that practicing a plant-based diet doesn't mean you have to sacrifice a thing. Maya's aims to customers with delicious, gourmet, craft-quality plant based cookies for vegans and non-vegans alike.

Alongside providing the highest quality product that appeals to everyone, Maya's Cookies is dedicated to superior customer service and community engagement, with a focus on youth and underserved communities.

Maya's Cookies currently has a Black History Collection - "An ode to the arts, Maya's Cookies brings you this year's Black History Collection to honor the contributions of the countless Black women breaking barriers in the literary arts, world of dance, music industry and beyond." Check out the collection here:

To learn more about Maya's Cookies, read our Get to know... blog post here:

Maya's Cookies is a Certified SHEruns™ and SHEmakes™ business.

Logo that says "Roux Skin Care Studio: in a gold tone

At Roux Skin Care Studio, they treat all skin types and skin conditions from, acne, aging, hyperpigmentation and everything in between. Their signature Roux custom curated facial is designed around your unique skin type and concerns that will help you achieve your skin care goals. Their treatments provide all the nourishment and nurturing melanin-rich skin needs to thrive and glow, thanks to the magic of antioxidants, plant botanicals, and custom-selected active ingredients that deliver results.

Their mission is to provide custom-curated, result-driven skin treatments and solutions for those who care and, are proactive about their skin health.

Roux Skin Care Studio is located in Los Angeles, CA. To book an appointment, follow this link:

Roux Skin Care Studio is a Certified SHEruns™, SHEmakes™, and SHEowns™ business.

A logo that says "The Cookie Dip Company" in a blue badge with a grey border

The Cookie Dip Company upgrades your snacking experience by providing premium dips for your cookies. Since 2018, The Cookie Dip Company has provided the finest premier organic ingredients through our innovative, bold, inspired tantalizing flavors to elevate all loyal desert lovers while maintaining their uncompromising principles as they grow. Instead of chips and dip, try Cookie & Dip…the sweet alternative. To shop all of their flavorful dips, visit this link:

The Cookie Dip Company is a Certified SHEruns™, SHEmakes™, and SHEowns™ business.

Logo that says "Hire Breakthrough"

Hire Breakthrough™ is the intentional answer to the recruitment problems that plague pre-series A founders in the business world. We don’t hire to fill a seat…we hire with the intention to connect founders with the right talent. Their mission is to take the breakdown out of

your hiring breakthrough. Learn more here:

Hire Breakthrough is a Certified SHEowns™ business.

Logo that says Girls Chronically rock with an illustrated woman in workout gear doing a bicep curl.

Girls Chronically Rock is a clothing brand to help inspire and motivate others in the disability community. The company's mission is to create, motivate, encourage, inspire and let people know that you rock and can accomplish anything you put your mind to.

Girls Chronically Rock is on a mission to let people know that even chronic illness cannot stop them. You can be chronically ill and awesome. It is not enough to say this to people. We have to get them to feel amazing. Achieving that in the disability community involves understanding their peculiarities, their needs, their challenges, and their worries. Being a member of the community herself and someone living with chronic illness, Keisha Greaves, founder of Girls Chronically Rock understands that much of this has to do with getting dressed with ease each day.

With the Girls Chronically Rock Adaptive Project, Keisha aims to make men and women with disability feel more confident. Through clothing specially made for them, they would understand that they rock but beyond that they would feel that awesomeness because now they do not have to worry about appearing different in the larger society. The Girls Chronically Rock Adaptive fashion line would make adaptive clothing more accessible and popular in mainstream fashion. Learn more here:

Read more about Girls Chronically Rock and their founder, Keisha Graves, here:

Girls Chronically Rock is a Certified SHEruns™, SHEmakes™, and SHEowns™ business.


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